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The University of Gloucestershire has decided to get rid of the word fresher because they claim it has “negative connotations”. Instead the institution will calling its first year students: “welcomes”. ITV’s Good Morning Britain host Kate Garraway branded the change “linguistic lunacy” and she and co-presenter Alex Beresford tried to decipher the motivation behind the move.
Ms Garraway said: “It’s got us talking about if we’re too sensitive about certain words and phrases, or are they important?
“Maybe we’ve gone a bit too crazy, a bit of linguistic lunacy.”
Gloucestershire’s SU president, Luc Brown, has said: “We know that for some people the term ‘freshers’ has particular, negative connotations.
“We wanted to move away from that and towards what the first few weeks of the year should be about – welcoming our new students to the University and to Gloucestershire, so that’s why we’ve gone for ‘Welcome 2020’.”
More to follow…
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